Send questionnaires as good as your work.

Required, choice and conditional questions, step by step, inside your branded document. Questionnaire software built for creative studios.

Why studios send their questionnaires with Formlio.

Four things change when your questionnaire is a page your client opens.

  • Present

    Ask your questions in your studio's look, one step at a time, with your work alongside. No more briefs pieced together across emails and calls.

  • Send

    Share one questionnaire link that always shows the latest version. No more new files and emails for every correction.

  • Follow up

    See who opened the questionnaire and which sections they read. No more sending a PDF into a black box.

  • Agree

    Let them answer on the page, one step at a time, and mark it complete. No more chasing answers over weeks of email.

How it works

Go from first draft to your client.

Lay out required, choice and conditional questions, inline or step by step, in your studio's look. Share it privately, see what they read, and collect answers on the same page.

  • A form section with short text, long text, choice, date, number, email and phone questions
  • Logo, fonts and colours set once
  • Build from scratch, or add a form section to a document you already have

On a private link, only the people you invite can open it. Signed-out readers are asked to sign in before they answer.

See who viewed it on a private link and the time spent on each section. Typed answers are masked in session replay.

Required questions hold back Next and Mark as complete. You get a notification when someone marks it complete, and answers appear in Form Submissions.

Features

Add more to every questionnaire.

Embed Figma boards, Loom walkthroughs and Calendly next to your questions. Publish it all on your studio's own domain.

Embed what you already use

Figma boards, Loom walkthroughs and Calendly, live on the page.

Talk on the page

Pin a video or voice note next to a question, and chat live with your client on the document.

Your own domain

Publish your documents at an address like docs.yourstudio.com. On the Pro plan.

Connect ChatGPT or Claude

Read answers or check on documents from the chat.

Live editing

Your team works on the same document at the same time, and sees when your client is on it.

What changes when the document is a page.

Three studios, in their own words.

“The level of customisation is a real strength. It allows you to create something that feels aligned with your own visual identity, without compromising on speed or usability. And importantly, it moves proposals away from static documents into something far more dynamic and engaging.”

Ana Grigorovici
Ana Grigorovici
Founder, Designer & Creative StrategistDesign Bench Studio

“I’ve used Formlio for design cases and proposals, and it’s a much better fit than the usual old-school tools. Most of them feel like a chore. Formlio doesn’t. It’s flexible, easy to use, and the support is seriously top tier.”

Tadas Jotkevicius
Tadas Jotkevicius
Creative Art Director & 3D ArtistTadas

“The team at Formlio are so passionate about building a product specifically for creatives. They have really listened and turned feedback in features that are especially important to our day-to-day proposals. Having a responsive, web-style proposal just makes sense. It meets people where they are eg. scrolling on their phone, mid commute, making quick decisions. I’ve really loved connecting with Marianne and watching Formlio's journey unfold from the early stages. ”

Anita Taylor
Anita Taylor
Brand & Web DesignerThe Design Lounge
FAQ

Common questions about questionnaires.

Question types, conditional questions, where answers appear, client sign-in and the ChatGPT or Claude connector for your questionnaires.

Short text, long text, single choice, multiple choice, date, number, email and phone. Choices can include an "Other" option, and questions can have placeholders and hints or be required.

Yes. Use "Show when" to show a question or a group only when an earlier answer matches.

Yes. Lay out the form inline or step by step. Required questions block Next and "Mark as complete" until they are answered.

In Form Submissions in the document, which you can filter by version. You also get a notification when someone marks a form complete.

Yes. Signed-out readers are asked to sign in to answer. They use a 6-digit code, the link in their invite email or Google, and no password is needed.

Yes, in two ways. In collaborative mode everyone shares one set of answers. In individual mode each reader answers on their own.

Not yet. The connector reads form answers per person, but it can't add a form section, so build the form in the editor.

No. Typed input is masked in session replay.

No. A form sits inside a document, and only the document counts, once, however many forms it holds.

Why Formlio

Marianne Amaudric
MA
Marianne AmaudricCo-founder, Formlio

Start with your next questionnaire.

Add your questions, set your look and send the link.

Publish two documents a month for free

Publish two documents a month for free

Publish two documents a month for free

Publish two documents a month for free