Formlio vs Pitch: client proposals or presentation decks
Formlio and Pitch both send polished documents by link. Pitch fits teams building slide decks together, with PowerPoint import and offline work, from €10 a month. Formlio fits studios, agencies and freelancers who send proposals that clients read, quote and sign on the page, with heatmaps and session replay, from $21.58 a seat.
What you pay.
Per seat, before tax. Formlio in USD with euros in brackets. Pitch's pricing page showed us euros, so its prices are in euros and may differ by region. Checked on pitch.com, help.pitch.com and formlio.com on 2026-11-05.
| Plan | Formlio | Pitch |
|---|---|---|
| Free plan | Yes. Every feature, 2 publications per 30 days, with a Made with Formlio badge | Yes. Unlimited presentations, up to 5 members, Pitch branding on public presentations |
| First paid plan, one seat | Starter: $27 a month, or $259 a year (€23 or €221). 5 publications per billing period | Plus: €12 a month, or €10 a month billed yearly (€120 a year). One member only |
| Your brand only, no vendor badge | Starter and up | Plus and up |
| Your own domain | Pro: $41 a month, or $394 a year (€35 or €336) | Team: €18 a month, or €15 a month billed yearly (€180 a year), up to 25 members |
| Reader analytics | Every plan, including heatmaps and session replay | Team: 25 tracked links. Business, €20 a month billed yearly: unlimited |
| Extra fees | None. Viewers are free; tax added at checkout | Commenters and guests aren't billed. Extra AI credits cost $0.004 each |
Sources:Pitch pricing (2026-11-05)Pitch help: plans and pricing (2026-11-05)Pitch help: branding (2026-11-05)Formlio pricing (2026-11-05)
Which one makes a proposal look like your studio made it?
Pitch makes well-finished slides. It has 150+ templates, block animations that build as you present, a continuity transition between slides, and uploaded fonts from Plus. If the work is a deck you present in a meeting, it's a strong tool, and teams can build it together in real time.
Formlio makes a page the client scrolls through on their own. Upload your own fonts on any plan, Free included. Blocks move as the client scrolls: text reveals, number tickers, hand-drawn highlights, gallery transitions. And you can pin a video or voice bubble next to your pricing to walk the client through it yourself.
What does a small studio pay each year?
Pitch costs less. Plus removes Pitch branding at €120 a year but takes one member, so a team needs Team, at €180 per seat a year, which also adds a custom domain, tracked links and visit notifications, with no seat minimum listed. Formlio Starter is €221 per seat a year, with 5 publications per billing period and the Made with Formlio badge removed; your own domain needs Pro, at €336. What you pay Formlio for is on the page itself: quotes with add-ons, signatures, heatmaps and session replay.
What can you see after you hit send?
Pitch tracks visits, slide views and time on each slide through its advanced links, from Team. It can ask for a visitor's email, protect a link with a passcode and notify you of a visit. A pitch room gathers decks and files behind one link and shows who viewed what and when, with a contact button for your next step.
Formlio shows opens and time per section on every plan, then adds mouse-tracking heatmaps and a full session replay, so you see where the client paused on your pricing. The client can then pick options, approve with a slide or sign on the page, and each signature records consent, time, IP and a fingerprint of the document. Formlio signatures comply with eIDAS in the EU and ESIGN and UETA in the US. Pitch's plan table lists no e-signature, and a 2022 post on its blog recommends HelloSign and DocuSign for it.
What each one does.
Checked against each product's site and help docs on 2026-11-05.
| Feature | Formlio | Pitch |
|---|---|---|
| Design | ||
| Format | Scrolling web page | Slides |
| Templates | ||
| Upload your own fonts | Every plan | Plus and up |
| Block animations | On scroll | Step by step, as you present |
| Upload video | Plus and up | |
| Record a video walkthrough | ||
| Engagement | ||
| Visit notifications | Every plan | Team and up |
| Time per section or slide | Every plan | Team and up |
| Mouse-tracking heatmaps | ||
| Session replay | ||
| Passcode on a link | Team and up | |
| Closing | ||
| Interactive quotes with optional add-ons | ||
| E-signature | ||
| Slide to approve | ||
| Deal room with several decks and files | Pitch rooms, Team and up | |
| Working and integrations | ||
| Real-time team editing | ||
| Offline access | ||
| PowerPoint import | ||
| HubSpot | ||
| Public API | Business and up | |
| Connector for AI assistants | ChatGPT and Claude | Pitch MCP |
| AI generation in the editor | ||
Sources:Pitch pricing and feature table (2026-11-05)Pitch pitching platform (2026-11-05)Pitch integrations (2026-11-05)Pitch help: share a link (2026-11-05)Pitch help: pitch rooms (2026-11-05)Pitch help: animations (2026-11-05)Pitch blog: remote sales tools, 2022 (2026-11-05)Formlio pricing (2026-11-05)
When is Pitch the better choice?
Choose Pitch if the work is a slide deck, above all one you present live. It imports PowerPoint files, works offline, has mobile apps, generates slides with AI and costs less per seat. Pitch rooms suit sales teams sharing several decks and files with one prospect, and HubSpot data can feed them.
Choose Formlio if you're a studio, agency or freelancer and the client reads your proposal without you in the room. They scroll a page in your fonts, pick their options and sign where they read, and you see what they did with heatmaps and session replay. Formlio has no CRM integration, no offline mode and no passcode on links today.
Common questions about Formlio and Pitch.
Price, free plans, proposals, e-signatures, HubSpot, custom domains and switching, answered with the numbers.
For a small team, no. Pitch Team costs €180 per seat a year, with your domain and engagement analytics; Formlio Starter costs €221 ($259), with 5 publications per billing period, and your own domain needs Pro at €336 ($394). Pitch Plus is €120 for one member. Formlio includes quotes and signatures.
Both have one. Formlio Free gives every feature, including interactive quotes, e-signatures, heatmaps and session replay, with two publications per 30 days and a Made with Formlio badge. Pitch Free gives unlimited presentations for up to five members, with Pitch branding on public presentations, and no engagement analytics.
Pitch lists quoting and signing in neither its plan table nor its pitching page; a 2022 Pitch blog post recommends HelloSign and DocuSign for signatures. A pitch room can hold decks, files and a contact button. Formlio keeps the quote with optional add-ons and the signature on the page the client reads.
Yes. Formlio e-signatures comply with eIDAS in the EU and ESIGN and UETA in the US. Signers verify their email by code, and each signature records consent, time, IP address, browser and a fingerprint of the document, so a badge shows if it changed after signing. Pitch lists no built-in e-signature.
No. Formlio has no HubSpot or other CRM integration today, only built-in pipeline stages and automation rules. Pitch lists HubSpot on every plan: it can fill a pitch room with client information, embed HubSpot forms and booking pages, and turn CRM data into decks through its MCP or its API.
Yes, on both. Pitch includes a custom domain from Team, at €180 per seat a year, for external links and pitch rooms. Formlio includes it in Pro, at €336 ($394) per seat a year, with no add-on fee: point a CNAME at formlio.link and SSL is set up for you.
Yes, but decks don't import. Start on the Free plan, upload your fonts and brand colours once, then rebuild your main proposal from a template or from blocks and save the blocks you reuse. You can keep Pitch for decks you present live and use Formlio for what clients read and sign.
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